We know that google loves keyword based domains, if people are searching for a term and the term is an exact match for your domain, you will see your site effortlessly float to the top. I have proved this myself with sites such as www.flaredtrousers.co.uk. I have also done some tests with sub domains, what happens if you have a great keyword and a generic domain after it? Well this seems to work OK for uncompetitive terms. This opens up the ability to make lots of uber niche sites where there is little competition. For example my designerflipflops.to-buy.co.uk site is generating a daily income. Nothing to get excited about on its own, but repeat 100 times and we’re talking!
Today’s Keyword over Sub domain experiment
There aren’t many options for exact matches with a domain like “to-buy”. The logic behind the purchase is to have a link that will attract people who are in the “purchasing” frame of mind. Remember in affiliate marketing it is all about the quality of traffic, not necessarily the quantity.
However it turns out that Google keyword suggestion tool has thrown up an exact match that will fit nicely. So how well will this sub domain do: Let To Buy.
Google Keyword tool suggests 1000 searches a day, however there are already a host of PR 3 or 4 sites at the top of a search. Generally this kind of competition is impossible to beat without building up the site over a long period of time – which is something I might do. But for now, how well will a couple of pages rank based on a single back link and some on page SEO?